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We have had out first delivery of the new 2010 triathlon clothing and accessories. With some warmer weather hopefully around the corner its time to get all the kit for the new season
Primera are the main Assos stockist for the UK
The cannondale Six Carbon 105 2010 has been voted Bike of the Year by CYcling Plus magazine - Click to read the full article and see the bike.
Primera are now stocking two new exciting brands for 2010, Blue and Basso have been added to the lineup and are already in stock
A new hardtail from Cannondale. The aim was to produce the lightest, but stiffest hardtail frame in the world.
Primera Sport Are looking to recruit a senior and a junior salesperson and two mechanics to join it's successful team
Come and test the best bikes in the world!!! Due to popular demand Primera are staging mega demo days. Most shops stock one or two brands at Primera we like to spoil you. Check out our brands and you will soon see why you do not need to shop elsewhere.
Primera has been awarded Argon 18 Dealer of the Year 2009. Agron have been a great brand for us in 2009 and looking at the new products for 2010 we are expecting another successful year.
Skins Compression clothing is now available at Primera with discounts available throughout the whole range.
Follow Primera for all the latest product information and special offers on Twitter and Facebook. Click here for how to find us!.
Worn in the Tour de France and now available to wind-cheating riders everywhere, the new TT2 Helmet is miles ahead of the competition when it comes to aerodynamic drag reduction, strategic ventilation and comfortable fit.
Upto 36 Months 0% Finance available on bikes over £1,000
Specialized, Cannondale, Marin, Trek, Cervelo, Argon 18 or Lapierre bikes (sts)
Cheaper else where - Call us before you buy your new bike...01202 775588 - 01202 749674
We have now received our first shipment of the stunning Argon 18 frames. Call one of our road team for more information on 01202 775588.
Get your Newton running shoes for the new Triathlon season. We stock a large range in all sizes, come in and speak to one of our experts and get them fitted correctly to increase your performance.
Cycle To Work Scheme - Save £'sss on all new bikes at Primera
ZIPP wheels - still the best in the world.