We have now got all remaining stocks of 2009 Specialized road bikes with a 10% discount. Limited stocks so gets yourself a bargain today. | We now have stocks of the fantastic Cervelo P4 Frames, stocks are very limited so call now to avoid missing out. | Now is your chance to win a shopping spree with Primera Sport. The winner will be allowed free range within the online shop to select anything up to the value of £500. | Pay 10% deposit [more if you like] and spread the payments over 12 or 24 months 0% Finance | The 21st Macmillan Dorset Bike Ride will take place on Sunday 5th July, 2009. This year's event is kindly sponsored by Sunseeker International,supported by Primera Sport, and promoted by it's media partner the Daily Echo and Dorset Echo. | We now have a full range of Assos Summer clothing for 2009. Click here to see the latest clothing and accessories. | Bill Temple, owner of Primera Sport and Peter Smith-Nicholls, organiser of the Macmillan Dorset Bike Ride, present Daily Echo editor Neal Butterworth with a bike which he will use for the ride. | Be one of the first to have the latest Cervelo Test Team clothing from Castelli. Team Jerseys, bibshorts and socks all in stock. Click here to see the range.
| Primera are now the main stockist of Trek Road, Mountain and Leisure Bikes on the South Coast. We have everything from Childrens bikes to All Mountain and Downhill Bikes. Primera offer a FREE-Pro-Bike-Fit with all new bikes! | We now accept international orders direct from the website.Orders can now be placed from over 70 countries worldwide. |